Amazon Prime - Good Omens
Brand new Baby smell

Written by
Hal Kirkland

Directed by
Hal Kirkland

Produced by
Studio Farland + Tool

“Brand New Baby Smell” is a satirical a cappella song, written and directed by Hal Kirkland for Amazon Prime’s Good Omens. Celebrating the arrival of the Antichrist, the track is performed by the Chattering Order of St. Beryl — a satanic choir pulled from the series — and features a cameo by Neil Gaiman himself. Packed with pop culture nods from Rosemary’s Baby to Bohemian Rhapsody, the music video blends irreverence and apocalypse in true Good Omens style.

People dressed as nuns with hoods on, making surprised or shouting expressions, illuminated by warm orange light.
A woman looking through a glass or plastic window, with a blurred background and orange lighting, holding the edge of the window frame.
A woman dressed as a nun with a veil, looking intensely at the camera in a dark, smoky atmosphere.
Close-up of a person illuminated by light and partially hidden in darkness, with the face visible against a dark background.